Sony Playstation Visual merchandising

Placement and maintenance of POS material and FSDU stand all over Czech and Slovakia in electronic stores follows the release date of the games.
Highly qualified and trained part-time visual merchandisers are responsible for: 
- Support of product launch with specific POS measures
- Rebranding FSDU stands according to the current promoted game
- Placement of POS materials and mock-ups of games to FSDU stands and shelves
- Collecting campaign, general and competitor´s data via SalesApp
- Maintenance shelf solutions and customer guidance systems
- Complete responsibility of the visual presentation of the PlayStation brand

Client: Sony Playstation CZ&SK

Timing: 2015-2017

Category: Merchandising & Sales Outsourcing

Location: CZ&SK